Saturday, December 28, 2019

The Effect Of Video Games - 992 Words

The Effect of Video Games â€Å"In 1972, the Surgeon General issued the following warning on violent TV programs: â€Å"It is clear to me that the causal relationship between televised violence and antisocial behavior is sufficient to warrant appropriate and immediate remedial action. †¦ There comes a time when the data are sufficient to justify action. That time has come.†Ã¢â‚¬  (Steinfeld, 1972). In the decades since hundreds of studies have been done on the effects of violent media exposure and violence. 1972 was an age of censored television violence, and violence on television was still seen as detrimental too many people. Here now in 2014 with television shows seemingly being uncensored with the amount of violence shown and the language used,†¦show more content†¦These games that are called â€Å"first person shooter† games put the player in the head of the character being controlled and allows the player to view the violence from a perspective that the player can more identify with. I for one do believe that violence in video games in some ways can affect a person and their reality. I have played some of these games and have personally heard how some of these kids talk to each other while playing online. These kids are using language like grown men and are absolutely elated by the sight of blood in these games. No matter what time I am online playing you can count on hearing these kids cussing and gloating over there latest kill. I started playing these games later in life so I feel that the games don’t have as much subliminal effect on me, but these kids who grew up on â€Å"Mortal Kombat† and have evolved with these games to where they now are at risk of having a very low temperament towards their peers. The aggression that these kids show online may be an act but I tend to believe that it is only partly an act and that these kids feel invincible when in the mind frame of the character that they are controlling. â€Å"Playing violent video games like Doom, Wolfenstein 3D or Mortal Kombat can increase a person s aggressive thoughts, feelings and behavior both in laboratory settings and in actual life†. (Smith, E., King, L. (Eds.) 2014). It has also been confirmed

Friday, December 20, 2019

Converse Brand Strategy - 2046 Words

[pic]– Verb - to talk informally with another or others; exchange views, opinions, etc., by talking. MARKET Brand share 2007 [pic] Past seven years have seen a decline in the footwear market as the popularity of cheaper â€Å"low performance† wear increases (sector includes Converse) although there is a lack of more recent data available. However, during the economic downturn even the â€Å"low performance† segment has struggled. From 2003 to 2004, the market for athletic apparel and footwear grew by almost $7.5 billion, 12% Between 2004 and 2005, however, it grew by less than $4 billion; in percentage terms, the 6% growth was only half as high as growth a year earlier. Furthermore, in 2007, global footwear sales reached $44.4 billion,†¦show more content†¦though Historic Celebrity Fans 1970s Ramones 1990s Kurt Cobain and Tom Morello of Rage Against The Machine Current Celebrity Fans 2000s Johnny Knoxville of Jackasse, Dr Who, Dr House, Seth Cohen-The OC Uh Oh â€Å"(Converse) can be cool but emos hijacked them so their not anymore. They used to be really old school but they jacked up the price. They are defiantly not a sport brand just a normal casual shoe† – 21 year old student and band member â€Å"now everyone wears them. You see yummy mummies and skater kids in them. You even see folks dad wearing them† â€Å"the age at which they are acceptable has been rising â€Å"Usually when older people adopt something all the kids stop. But Converse are a bit of an anomaly, all the young folk are still wearing them† Current solution? Conversemusic.co.uk and the recent advertising campaigns (see below) are an attempt to try and reclaim it’s identity as a brand for free thinkers. â€Å"Conversemusic.co.uk is a thank you to all Converse fans, it will be an ongoing effort to give something back to those who make Converse what it is today† THREATS Inconspicuous consumption Plimsols take over as kids rush for unbranded apparel [pic] â€Å"Right now, conspicuous consumption is out of fashion. The logo-driven excess of the past decade is being looked upon – at least in the Western world – with distaste. Authenticity is all the rage† - Warc 2009 [pic] In this climate, does Converse have an opportunity to win back share byShow MoreRelatedConverse Hits the Shoe Industry1602 Words   |  6 Pages1908 Marquis Mills Converse opened the Converse Rubber Shoe Company in Malden, Massachusetts. The manufacturing company made rubber shoe, providing winter rubber soled footwear for men, women, and children. By 1910, Converse was creating 4,000 shoes daily, but it was not until 1915 that the company began making athletic shoes for sports. In 1917 Converse All-Star basketball shoe was introduced. Then in 1921, a basketball player named Charles H. Chuck Taylor walked into Converse complaining of soreRead MoreConverse: We Love You, Chucks! Marketing Case1711 Words   |  7 Pages| Converse: | We Love You, Chucks! | Molly Langan 3/25/2009 | Situation Analysis Converse was founded in 1908 and by 1917 the All Star shoes were introduced on the market as an American made product. In 1923 the shoes were renamed the Chuck Taylor, after the semiprofessional basketball player. By 1970, eighty percent of basketball players wore Converse shoes out on the court. In 1983 their revenue was $209 million. Converse faced a lot of competition, and in 1989 they only held five percentRead MoreOutsourcing Practices of Adidas, Converse, Nike, and Reebok1079 Words   |  4 PagesOutsourcing Practices of Adidas, Converse, Nike and Reebok Introduction Apparel and shoe manufacturers continued to offload the more costly yet easily replicated part so their business models to concentrate on brand building, marketing, sales and attaining greater distribution channels globally. These are the pressures all apparel and shoe manufacturers face, and it is particularly challenging in the athletic show industry (Kynge, 2009). Adidas, Converse, Nike and Reebok have been outsourcingRead MoreConverse case study1357 Words   |  6 PagesMarketing(MKT333) Ms. Susan Carder Dec. 20th 2014 Case Study#3 Converse 1. How would you define the needs, wants, and demands of the Converse customer? Needs lead to wants, wants lead to demands, demands lead to perception. Consumers want stylish shoes, so they demand that they be affordable. A need is a state of deprivation, and some needs according to Maslow’s Hierarchy of needs are more crucial than others, in this case Converse customers need shoes to protect their feet, this is a basic needRead MoreFinancing the Enterprise: Nike Essay1340 Words   |  6 Pagesnatives Phil Knight and Bill Bowerman took an idea and five hundred dollars and an idea became the biggest shoemaker ever. They have athletic footwear, apparel, and accessories for a variety of sports and fitness activities. Nikes subsidiaries are Converse, which designs, markets, distributes athletic lifestyle footwear, apparel and accessories also Hurley International LLC, which designs, markets, and distribute surf and youth lifestyle footwear, and apparel. The accounting used then were just themRead MoreConverse Analysis6694 Words   |  27 Pagesï » ¿ Company Perspectives: The Company s marketing strategy is targeted on the Converse All Star brand, which is positioned as the American performance brand with authentic sports heritage. The company believes that there are significant opportunities to build the brand, which commands high consumer awareness generated by reason of its 95-year history. The company s consumer research has become an integral part of its product development, advertising campaigns and in-store point ofRead MoreNikes Approach To Compete International Case Study1234 Words   |  5 Pagestrends starting in certain global cities. Nike is focusing on 12 cities: New York, London, Shanghai, Beijing, Los Angeles, Tokyo, Paris, Berlin, Mexico City, Barcelona, Seoul, and Milan. Their goal is to increase growth by 80% through 2020. Another strategy they are enacting will cut the weak styles and the employees that go along with them. (Green, 2017). Strategic Resources One of the most exciting resources Nike offers, is their proprietary Flyknit material. It is durable, lightweight, and providesRead MoreMarketing and Converse4038 Words   |  17 PagesMARKETING MANAGEMENT ICA 1 PROJECT TITLE: Converse Table of Content Table of Content 1 Executive Summary 2 Company Profile 2 SWOT Analysis 3 Marketing Offer and Philosophy 4 Target Customer Segment(s) and their Needs / Demands 5 Competitors Analysis 5 Marketing Strategies (4Ps) 7 Strengths Weakness of Marketing Strategies 8 Recommendations / Suggestions for Improvements 9 Conclusion 9 Appendices 11 Executive Summary Included in the company profileRead MoreNike and What It Does to Third World Countrys1726 Words   |  7 PagesThe Manufacturing Practices of the Footwear Industry: Nike vs. the Competition The current manufacturing practices of the sneaker industry, in particular companies such as Nike, Reebok, Adidas, Converse, and New Balance, takes place throughout the globe. With the industry experiencing severe competition, and the product requiring intensive labour, firms are facing extreme pressure to increase their profit margins through their sourcing practices. The following paperRead MoreHistory of Converse3778 Words   |  16 Pagesof Design and Commerce Strategic Brand Management Born in Basketball, raised by Rock and Roll Converse – A case study Nailton Oliveira 114MDA3530 April, 2012 INTRODUCTION Branding is, in fact, in the spot these days. They are everywhere. Brands decide where economy or fashion goes. Brands gives names to new actions, make the world even more global and are synonym of power. Knowing how to create a reputation of the company with accurate strategies and acknowledging the risks of it

Thursday, December 12, 2019

Pets Sense and Animal Specially Cats free essay sample

Too much attention is paid to and too much money is spent on keeping pets, while people throughout the world are starving. * Discuss the argument for and against keeping pets. * To what extent do you agree? Although Many people consider their pets as member of family and treat them with love and respect, traditional religious people cant stand keeping pets. Nowadays people in many parts of the world specially In western countries are interested in keeping an animal specially cats and dogs with themselves. Some people believe that keeping pets have various disadvantages and but on the other hand, others argues that they are useful in many ways and should be kept in certain circumstances. I am inclined with the later group for many reasons. One of the important reason is that pets play a major role in disabled peoples lives. For example blind persons who need some support in their lives, a pet can be useful by accompanied them in go shopping, banking and other chores. We will write a custom essay sample on Pets: Sense and Animal Specially Cats or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page he next reason is that in many situations where human senses (specially olfactory sense) aren’t able to diagnose problems such as drug trafficking, finding the victims of catastrophes like earthquake and flood dogs can be a better choice. Furthermore pets can substitute people and become one of their dearest and nearest companions. For instance if a person live alone, he will find having a pet very enjoyable. It is not only entertaining but also helpful. Moreover presence of an animal provide greater feeling of security especially when this pet is dog. On the other hands, others people claim that keeping pets have many disadvantages. First of all some pets are dirty and carry different viruses which is why many people catch diseases. Also they are harmful specially for children, toddlers; sometimes it led to miscarriage in pregnant women. The second reason is that there are extra costs which pet owners should be gotten involved in them such as food, equipments (aquariums, cages†¦), veterinary visits. Apart form these, pet owners should pay attention to the all needs of their pets because they are responsible for them, they have to train them. All in all in my opinion the pros and cons are rather balanced. I think nothing is perfect. Everything has good and bad aspects. I believe that keeping pets depends on the character of pet owner; if they are responsible individual, they wont bother others by keeping pet.

Wednesday, December 4, 2019

Incompatibility of Slavery and Christianity in Uncle Toms Cabin free essay sample

The anti-slavery novel, Uncle Tom’s Cabin, by Harriet Beecher Stowe was written at a time when slavery was a largely common practice among Americans. It not only helped lay the foundation for the Civil War but also contained many themes that publicized the evil of slavery to all people. The book contains themes such as the moral power of women, human right, and many more. The most important theme Stowe attempts to portray to readers is the incompatibility of slavery and Christianity. She makes it very clear that she does not believe slavery and Christianity can coexist and that slavery is against all Christian morals. She believes no Christian should allow the existence or practice of slavery. One major character Legree, who is a slave master on the plantation, practices slavery on a daily basis and treats his slaves very violently. Whereas, another important white character, Eva, who is seen as this picture perfect angelic child, fails to understand why a difference between w hites and African-Americans even exists. Stowe uses both of these characters to show how slavery and Christianity are incompatible and even goes on to prove that religion can be used to fight slavery. Stowe also uses Christ Figures to underscore this idea. Arguably one of the biggest Christ figures, Tom, dies so other slaves, like himself, can escape and earn their freedom. Eva also dies for a similar reason and so can be considered a Christ figure. They both stay true to their Christian values even while they are being put through such suffering. Stowe’s use of sacrifice by these two accentuates the main theme of slavery and Christianity being two things that are completely incompatible. Readers see the rivalry between slavery and Christianity beginning right from the start of the novel. Early on in chapter nine Mrs. Bird is defending her strong beliefs about the treatment of slaves. She says, â€Å"I wouldn’t give a fip for all your politics, generally, but I think this is something downright cruel and unchristian. I hope no such law has been passed (828).† She is referring to the possibility of laws being passed that state slave owners cannot give food or drink to their slaves. She makes it clear that if it was any other kind of law that was trying to get passed or being discussed she would not care to be involved but because this issue is so dear to her religion she wants to fight for what is right. Mrs. Bird is another example of a Christ figure in this sense because she is standing up  for what is morally correct based on her religion. Stowe uses exclamation points and a stern tone to emphasize Mrs. Bird’s point. By saying this, Mrs. Bird attempts to get others to support her Christian values and not treat the salves in such a cruel way. She makes it clear that no Christian person would treat a slave in this manner and this further elaborates on Stowe’s theme that slavery and Christianity are simply incompatible. Another place in the text where Stowe’s theme becomes clearer to readers in in chapter twenty when St. Clare exclaims, â€Å"That’s you Christians, all over!—you’ll get up a society and get some poor missionary to spend all his days among just such heathen. But let me see one of you that would take one into your house with you, and take the labor of their conversation on yourselves! No; when it comes to that, they are dirty and disagreeable, and it’s too much care, and so on (866).† St. Clare recognizes the evil of slavery himself but is afraid free his slaves in order to become a â€Å"Christian.† He is more than willing to point out all the problems that go along with slavery but has not freed his slaves and it is ironic that a slave owner himself points out this discrepancy. This quote points out the true hypocrisy that St. Clare finds in Christianity. He states that even though Christians claim to believe slavery is against their morals, if they were faced with the choice to take a slave into their home he does not believe they would do so. They would change their outlook on the situation. This supports Stowe’s theme of the incompatibility between the two because it is a prime example of how slavery and Christianity simply do not mix well together. Ophelia, who is a Christian, finds it wrong to take a slave when faced with the chance because of her strong ties to religion. Whereas St. Clare knows slavery is evil and inhumane but still sees nothing wrong with owning a slave because in no way does he claim to be Christian. He does not free his slaves or stop practicing as a slave owner just to claim to be a Christian member of society. This proves that one believes that in order claim to be a Christian individual, they cannot own a slave. Likewise, if one does own a slave, like St. Clare, they cannot claim Christianity. This is exactly the theme Stowe was portraying to readers of the novel: slavery and Christianity cannot exist together in any way. In chapter thirty Stowe writes, â€Å"He didn’t like trading in slaves and souls of men,of course, he didn’t; but, then, there were thirty thousand dollars in the case, and that was rather too much money to be lost for a principle;†¦(883)† Brother B. was a Christian man and a resident of a free state. This quote shows that he clearly had some uneasiness about the idea of buying a slave because he was a Christian man by definition and Stowe even outright tells us that. Although, when it came to the money involved, Brother B. was willing to throw this â€Å"principle† of slavery right out the window. This shows that he felt he must give up Christianity if he was going to own a slave. Even Brother B. himself did not believe he could do both. He did not believe he could claim to possess this â€Å"principle,† which is C hristianity, if he chose to support slavery in this case. Stowe uses Brother B. as a character to underscore her main theme of the text. She uses this situation with Brother B. to make her claim that slavery and Christianity are not compatible even stronger and clearer. Harriet Beecher Stowe uses Christ Figures and characters such as Mrs. Bird, St. Clare, and Brother B. to illustrate the impossibility of slavery and Christianity existing together. She vividly describes the lack of compatibility between the two and strongly believes it will simply never happen. For one to be a Christian in her eyes, they must recognize the evil and severity of slavery and not tolerate it around them. For those who practice slavery, she believes they should not be allowed to claim Christianity because their actions are immoral and inhumane. Uncle Tom’s Cabin easily becomes a religious text in this sense. All of Stowe’s religious illusions and situations allow readers to see justification in her main point.